> ## Documentation Index
> Fetch the complete documentation index at: https://docs.uplifthub.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Tracking performance

> Automated and manual reporting for live campaigns.

export const Ui = ({children}) => <span style={{
  display: "inline-flex",
  alignItems: "center",
  padding: "1px 6px",
  background: "#f7f8f8",
  border: "1px solid #e9ecef",
  borderRadius: 4,
  fontSize: "0.92em",
  fontWeight: 500,
  color: "#101213"
}}>
    {children}
  </span>;

Once a campaign is live you can track its progress in three places: the
<Ui>Reporting</Ui> tab on a line item, the <Ui>Reporting</Ui> tab on a
campaign, or globally from the sidebar.

## Automated reporting

Line items delivered via **Uplift Ads** or **Uplift Ads+** have automated
reporting. Each row shows campaign name, dates, goal volume, impressions,
clicks, CTR, pacing and completion.

<Tip>
  **Pacing vs. completion** — pacing higher than completion = front-loaded
  delivery. Pacing lower than completion = at risk of under-delivering.
</Tip>

## Manual reporting

Line items without automated reporting need someone to enter metrics manually
in the line item's <Ui>Reporting</Ui> tab. Reporting fields can be customised
by product or by client — email
[support@uplifthub.io](mailto:support@uplifthub.io) for changes or new fields.
